Pathex is an innovative, AI-powered offline marketing and analytics platform that excels in precision target marketing. It empowers businesses to deliver personalized advertisements to live audiences, enhancing engagement and personalization. With its live audience analytics, Pathex gathers crucial data on demographics, behavior, and preferences, facilitating tailored ad content delivery to the right audience at the perfect time. The platform also offers comprehensive performance analytics, aiding businesses in gauging ad effectiveness and refining marketing strategies to boost ROI. By integrating online and offline marketing channels, Pathex ensures a smooth customer experience across various touchpoints.
Key Features:
✔ Precision target marketing
✔ Live audience analytics
✔ Demographic and behavior data capture
✔ Detailed performance analytics
✔ Advanced computer vision and AI models
Use Cases:
✔ Employ Pathex to deliver customized advertisements during live events, ensuring attendees receive content that aligns with their demographics and preferences.
✔ Harness the live audience analytics feature of Pathex to gather real-time data on customer behavior, enabling businesses to modify their marketing strategies instantly for maximum engagement and effectiveness.
✔ Utilize Pathex’s detailed performance metrics to fine-tune offline marketing campaigns, optimizing ad placements and messaging based on audience response to enhance overall ROI.
Get started today with Pathex, the ultimate productivity booster for your business.